
In many parts of the world a tan is still considered the hallmark of beauty. From indoor tanning to bronzers and self-tanners, anything for that golden glow year round. But half a world away, where celebrities prize porcelain skin, a secret weapon in cosmetic bags called BB cream has been doing the opposite for quite some time—making skin whiter. And legions of fans have bought into it. Will we?
A combination of tinted moisturizer, sunscreen, blemish healer and skin whitener, the name “BB cream” is short for blemish balm or beauty balm, depending on the marketing spin. BB cream was first brought to Asian markets in 1985, almost 20 years after German dermatologist Christine Schrammek introduced the first blemish balm, but it didn’t became a runaway bestseller until the early 2000s. A craze was born.

Korean actresses attribute their flawless skin to BB creams but can all different skin complexions and types benefit the same way? The whitener is more important in the Asian market, where having white porcelain skin is synonymous with beauty and success (for better or worse) but in North America women are more concerned with anti-aging and sunscreen.

Estée Lauder’s Daywear BB Multi-Perfecting Beauty Benefit Cream SPF 35 hit Canadian stores in January, in two shades. Montreal-based Marcelle is bringing the first Canadian-made BB cream to market in early February. Garnier’s Skin Renew Miracle Skin Perfector BB Cream SPF 15 will also be out in February, while Clinique’s Age Defense BB Cream SPF 30 launched in the U.S.A. in August and will debut three shades in Canada sometime this spring.
Are these just a gimmick if they do not provide the original healing properties of the BB cream?

There are several authentic BB cream brands such as HANSKIN, Skin79, Skinfood, BRTC, Missha and Dr Jart. There are slight differences in properties, ingredients, smell, texture and oil control depending on the brand and each brand has different shades of coverage depending on your skin tone.
General (authentic) BB Cream characteristics
• Natural glow without makeup
• Provides perfect coverage without clogging pores or damaging the skin
• Conceals all types of pigmentation, discoloration, acne and acne scars
• Healing properties soften, smooth and refine skin
• Encourages skin regeneration to create and maintain youthful skin
• UV Protection for healthy skin
• Some BB creams have additional features such as wrinkle improvement, whitening, etc.

How to choose a BB cream
1. Identify your skin tone (very fair, fair, olive, dark?) and skin type (normal, sensitive, dry, oily, combination?)
2. Now, ask yourself what your needs are: acne reduction, brightening, sunscreen, oil control, extra coverage?
3. Shortlist or select the most suitable/ideal BB cream for yourself.
Recommendations
Oily Skin + Acne
- Dr Jart Silver Label
- Hanskin Control Skin
- Skin79 Absolute Total
Combination Skin
- Missha M Perfect Cover
- Missha Vita BB Cream
- Hanskin Caviar Gold
- Hanskin Super Magic
- Skin79 Diamond Prestige
- Skin79 Hotpink
- Skin79 Super Plus
Dry Skin
- Dr Jart Dew Drop
- Dr Jart Black Label
- Hanskin Caviar Gold - Hanskin Magic
- Hanskin Watery
- Missha Watery
- Skin79 Oriental Gold Plus
Problem/Sensitive skin (acne prone & acne scars)
- Dr Jart Black Label
- Dr Jart Silver Label
- Missha M BB Cream
- Hanskin Magic (white)
- Hanskin Caviar Gold
Problem/Mature skin (acne, scars, winkles, large pores)
- Dr Jart Silver Label
- Hanskin Control Skin
- Missha M Perfect Cover
- Skin79 Dream Girl
Dull/yellowish skin
- Hanskin Glossy Magic
- Skin79 Crystal Pearl
There are two online stores that seem to sell authentic BB creams Cosme-De and Sasa. If you’d prefer to try the North American versions Elle UK has some reviews here.
If you’d like to try and find authentic BB creams on eBay, check out this post first on what to look for in order to distinguish between real vs. faux.
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